Violette Serrat

Founder,
Violette_FR

Violette Serrat is an award-winning makeup artist and the founder and CEO of Violette_Fr.. With nearly 20 years of experience, she is known for her editorial work (across Vogue, Harper’s Bazaar and W Magazine), footprint within the luxury beauty space (Guerlain, Dior and Estée Lauder) and cherished beauty tutorials, having cultivated a vibrant online community. Serrat envisioned a brand in which beauty and art converge to evoke emotion and celebrate individuality. Launched in 2021, Violette_Fr is a multi-category beauty brand dedicated to vegan, cruelty-free products that blend French-inspired culture with modern minimalism, celebrating creativity and self-expression.